October is one of the most confusing months for dressing. With days that can still feel like summer and evenings that can be freezing, October a weird interim month.

Tasked with concepting a fall layering email campaign, my copywriting partner and I were limited by a lack of budget. Using big ideas and past imagery, we created the Mack Meteorologist. Built to take the guesswork out of what tomorrow's weather app says, we’ve engineered a Mack Weldon guide so you can decide what layers works best for you.